Client: Scion Hawaii Branding Events
Scion Hawaii Grand Opening
Skate park + DJ showcase + Graffiti exhibition + Scion = a killer grand opening event to launch the Scion brand in Hawaii. Scion Hawaii wanted to launch its brand in the freshest way possible to culminate a year long brand awareness campaign that included club events, parties, and interactive and online contests. For the event we transformed the Scion dealership into an “Urban Showcase” that featured Hawaii’s top amateur skaters, graffiti artists, and world champion turntablists, the Nocturnal Sound Krew.
